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  • Currently browsing the archives for "Guerilla Marketing"

    Guerrilla Art Versus Guerrilla Advertising: What’s the Difference?

    Not too long ago, walking along a city sidewalk would yield plenty of unique experiences in guerrilla art. Tags left by taggers who climbed into precarious positions, impromptu murals on the sides of buildings, and bizarre urban art installations were all a part of city life that some people admired and others considered a scourge. Advertisements were clearly delineated, different ...

    So… What is Guerrilla Marketing? Wrapping up the Eight-Part WebUrbanist Gmarketing Series

    Over the past month, WebUrbanist has explored the ins and outs of the weird world of guerrilla marketing. What was once a fringe movement in the world of advertising has become much more popular and mainstream since the 1980s, when marketing expert Jay Conrad Levinson introduced the concept to the ...

    The Future of Guerrilla Marketing: Part Eight in an Eight-Part WebUrbanist Gmarketing Series

    If you're just now joining the series, you might want to start at the beginning. Check out parts one, two, three, four, five, six, and seven of our Guerrilla Marketing series. outrageous guerrilla marketing forehead tattoo It happens to the best of them eventually. ...

    Is Guerrilla Marketing Right for You? Part Seven in an Eight Part WebUrbanist Gmarketing Series

    weird guerrilla marketing ponds scrub New here? Pull up a chair and check out parts one, two, three, four, five, and six of WebUrbanist's series on guerrilla marketing. From these articles you know a great deal already about guerrilla marketing. You know its history ...

    10 Different Types of Guerrilla Marketing: Part Six in an Eight-Part WebUrbanist GMarketing Series

    In our journey through the captivating world of guerrilla marketing, we've seen some interesting sights. The birth of the concept, its evolution, the big corporations that play the guerrilla game, the viral nature of some campaigns, and gmarketing for social causes have all caught our attention as we stroll along Advertising Street....